Short Term / Long Term
Turn a recommendation into immediate and longer-term actions. Assign owners, metrics and dependencies, and distinguish stabilisation from structural repair.
- Short term: next few months
- Quick wins
- Stop the damage
- Long term: one to three years
- Structural fixes
- Capabilities to build
Watch out: Check the quick fix does not block the lasting one.
On a case
A delivery app is losing its riders.
- Short term
- Peak-hour incentives
- Weekly payouts
- Long term
- Insurance and rest stops
- Better route batching
Illustrative case. Figures and conditions below are assumptions for practice, not market data.
For rider attrition, first ask why riders leave and distinguish delayed payments from low earnings or unsafe work. The immediate aim is to stabilise service without locking in an uneconomic incentive programme.
In an illustrative two-week pilot, the payments lead resolves payout delays and the city manager tests peak-hour incentives. Track on-time payouts, retained riders and fulfilled orders against a comparable baseline. Set a budget cap and an end date before launch.
Over the following quarter, the operations lead tests route batching while the people team evaluates insurance and rest facilities. Insurance depends on an agreed provider and coverage; batching depends on reliable dispatch data. Expand only when rider retention improves without unacceptable delivery delays or contribution losses.
Sources and further reading
- HM Treasury: The Green Book (2026)
Guidance on comparing options, costs, benefits, uncertainty and distributional effects. This is appraisal methodology, not Indian legal guidance.