The Distribution Fleet Choice

unconventional

India-specific
Set in India; the figures and context are India’s.

What this case is about

Our client, Talvessa Therapeutics, is a pharmaceutical company with a highly effective drug for a form of cancer. Global standards require the company to upgrade its commercial truck fleet. The COO wants to know whether to make that investment and continue distributing in-house, or outsource distribution.

Objective

Compare the first-year and recurring economics of the two options, assess the operational, workforce and compliance risks, and recommend a practical distribution strategy.

Skills this case tests

Structuring the problem
Working the numbers
Judgement and recommendation
Communicating clearly

This is an interview practice scenario. Figures in the brief are case inputs, not current market research.