India’s Daily Parcel Flow
guesstimates
India-specific
Set in India; the figures and context are India’s.What this case is about
Your client is Zorli, a major global online marketplace serving consumers in India. The company wants to estimate how many consumer packages it delivers across India each day. How would you estimate the daily volume?
Objective
Estimate daily consumer package deliveries in India using a demand-side funnel and explain the main assumptions.
Skills this case tests
Structuring the problem
Working the numbers
Judgement and recommendation
This is an interview practice scenario. Figures in the brief are case inputs, not current market research.