Hyderabad's Renovation Opportunity
guesstimates
India-specific
Set in Hyderabad, India; the figures and context are India’s.What this case is about
Your client, IlluCraft, is a Hyderabad-based home-improvement services provider. It wants to understand the size of the city's annual home renovation market, counting residential work commissioned directly by households.
Objective
Estimate the annual value of Hyderabad's directly commissioned residential renovation market and explain the key assumptions and drivers.
Skills this case tests
Structuring the problem
Working the numbers
Communicating clearly
This is an interview practice scenario. Figures in the brief are case inputs, not current market research.